Adomni and Lightbox OOH Video Network Partner to Drive New Programmatic Revenue

first_img Audience IQ technologyJonathan GudaiLightbox OOH Video NetworkMarketing TechnologyNewsopen online platform Previous ArticleCode Pilot Approved as a Microsoft AI Inner Circle PartnerNext ArticleMSAB Chosen for Key Role in New European Union Funded Consortium Developing Mobile Forensic Technology Solutions for Law Enforcement Adomni and Lightbox OOH Video Network Partner to Drive New Programmatic Revenue for Shopping Mall Screens PRNewswireMay 17, 2019, 8:32 pmMay 17, 2019 Lightbox, the Largest In-Mall Video Network Operator, Has Connected Its 4,500+ Video Screens in 300+ Shopping Malls to the Adomni AD MarketplaceAdomni, an open online platform to plan and buy digital out-of-home advertising, announced a partnership with Lightbox OOH Video Network (formerly called Adspace).  It is a leading  digital out-of-home video network with a reach of 80 million monthly unique consumers, delivering  650 million monthly impressions, and spanning 300+ shopping malls in the US.“Our partnership with Lightbox, the market leader for premium digital out-of-home advertising, provides Adomni advertisers with a valuable new channel to reach consumers on-the-go,” said Jonathan Gudai, CEO of Adomni. “Lightbox’s video screens located in premium shopping mall destinations around the country are truly captivating.  They are the perfect addition to the Adomni DOOH offering and we couldn’t be more excited about the partnership.”Marketing Technology News: U°OS Network — a Universal Portable Reputation System — Launches BetaFrom 65-inch, portrait digital units to landscape LCD’s, to spectacular-sized displays, Lightbox’s 4,500+ audio-enabled screens are now all available to Adomni advertisers.  In just minutes, campaigns for its digital displays can be created and launched with any budget.  Additionally, Lightbox screens are now targetable on Adomni with Audience IQ technology, enabling advertisers to choose optimal shopping mall locations based on their target audience – demographics, behavior or shopping preferences.Marketing Technology News: Law Firm Press – Video Press Release Solution Aimed At Revolutionizing How Law Firm Press Release Works“We are really excited to work with a market leader like Adomni and get our inventory out there,” said Greg Glenday, CEO of Lightbox. “We want our screens to be available to as many people as possible and be easy to transact. I’ve been hearing for years that the lack of programmatic has been holding the out of home industry back. Thanks to Adomni, we can now very quickly catch up to what’s going on in the rest of the advertising world.”Marketing Technology News: Uberall Study: Over 20% Using Voice Search Every Weeklast_img

Leave a Reply

Your email address will not be published. Required fields are marked *